GAME CHANGER 5.0

Game Changer Zagreb returns for its fifth anniversary edition, bringing together technology, business and creativity on a regional platform for innovation and digital transformation founded in Croatia.

Our idea is to connect technology, business and people—and turn that connection into meaningful action.

We want attendees to leave with answers to the questions that matter to them, new relationships and the momentum to build something together: a project, a partnership or an idea that moves the wider community forward and inspires others to act.

The conference brings together C-level executives and senior professionals in business, marketing, product, growth and innovation, alongside startup founders, investors, developers, designers and technology enthusiasts from across the Adriatic region and beyond.

In 2026, more than 120 speakers and over 2,000 visitors are expected across five thematic stages, an expanded EXPO area and the Game Changer Lounge—connecting people who build companies, lead change and turn technology into real business value.

The programme unfolds across five stages: AI Transformation; Infrastructure & Trust; E-Commerce, Smart Commerce & AdTech; Gamify & Hyperpersonalisation; and Foundry Club. Through keynotes, bold talks, panels, fireside chats and live case studies, regional and international speakers explore the decisions behind AI adoption, the systems that underpin digital trust, the changing dynamics of commerce, the mechanics shaping human behaviour, and the capital and ambition needed to build and scale companies.

This is a programme built around real questions: what should we automate, and what must remain human? Who controls the systems we rely on? How do brands earn attention, trust and loyalty? And what does it take to build a globally relevant company from the region? Expect practical experience, candid conversations and perspectives you can bring back to your own business.

Join us on 14 October 2026 at CineStar, Z Centar, Zagreb, for a day of ideas, connections and new opportunities.

Explore the conference: game-changer.tech

View the full programme: Game Changer Zagreb 2026 programme